The campaign is set to run across digital display, video on demand, online video, cinema, TV, social, outdoor digital screens, radio and the banks owned channels, including its branches and the Santander UK website. During September, Santander achieved the highest uplift in Ad Awareness of any brand in the UK with a +12.1 rise. House 337 executive creative director, Jo Moore added: Fraud and scams are serious stuff, but using the Bank of Antandec as a vehicle, this allows us to deliberately show an entertaining and light-hearted approach from those two cheeky CEOs, which engages consumers, who then get the important, sensible message from Santander. To close up the account., Someone else said: Time to close my Santander account, methinks., A fourth wrote: Time to change bank account from Santander UK., A fifth fumed: Cringeworthy. That is the highest score achieved in any campaign the bank has done since it began measuring the metric. Lets be honest, no one really likes bills, but origami bills - well thats more like it. The agreement means they will be paid the sum to host Britain's Got Talent, I'm A. This is a great example of a brand that is not only purpose-driven but also has large-scale intent.. However, on Buzz (a balance of whether people have heard positive or negative things about a brand) it has jumped by two points from a score of 0.4 to 2.4 making it sixth in a list of banks behind First Direct, Nationwide and Monzo which tops the chart with a score of 5.9. The line 'Hammer time' changed to 'Scammer time.' Your advert about scams and scammers that appeared on our televisions, which is advertised by two idiots dressed in red trousers. 5 questions I wish Id asked as a junior marketer: Santanders Keith Moor, Inside the launch of RBSs mobile banking brand B, Les Binets five keys to maximising profit in tough times, HSBC, Walkers, Qantas: Everything that matters this morning, Marketers have the best view of how brands can achieve their ethical goals, Why brands are banking on new store formats amid cautious return to the high street. Ant and Dec's hilarious series of adverts for banking giant Santander continue with a new TV slot - that sees them enlist a professional origami expert. Santander announces Ant & Dec as new brand ambassadors, Santander UK Global Structured Solutions Programme, Santander UK Notes and Certificates Programme, Santander UK Structured Note and Certificate Programme. cast Robert De Niro as a bagel gangster in a spot for Bolton bakers Warburtons. Meet the Cast of the Santander Commercial. Registered in England and Wales. The money saving car insurance advert with Judi Dench doing her "M from the Bond films" routine. Little do they know that pesky other red bank has got there first. Hurtful and tone deaf to anyone thats been a victim of crime. A video of Ant and Dec from ITV on. Interested in creative campaigns? "This time theyre attempting to make customers feel better about household bills by turning them into origami works of art - all with the help of Decs new protg.". Questions to ask oneness pentecostal believers 8 jun 2022. Ant and Dec enlist origami expert in fun new banking TV advert Santander banks new ad campaign sees it face off unexpected sector competition from a new player, Antandec, a copycat brand created by the TV duo. Santander have released a fantastic new advert featuring Ant and Dec. Spanish banking group Santander has unveiled the latest instalment in its playful Bank of Antandec series, but this time with a serious, anti-scammer awareness message. How to Recharge Vodafone (Fast and Secure), Frequently asked questions about Virgin Company, Frequently asked questions about Vodafone, Who is the actress in the new sky mobile advert, How much did katy perry get for the just-eat advert, Santander Advert: Meet the Man with Ant and Dec. But while their know-how only stretches to Match Attax cards, were already working hard with Twinkl to improve financial education for everyone by providing free, curriculum-compliant resources, said Dan Sherwood, director of marketing at Santander. Sipping from the minuscule cup, one person admits: It even tastes tiny., At the end of the ad, Dec says: No one had really heard of banks before we did it. Some customers have even threatened to leave. Registered Number 2294747. British presenters Ant and Dec have made their comedic return in the latest installment of their Santander Bank of Antandec campaign. 4 min. Now they're back for Santander - with their "bank of antandec" - courtesy of Engine Creative. To coincide with the initiative, the team has produced introductory videos and learning for teachers, parents and carers to use in classrooms and homes to help build money confidence in children. 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We are confident that we have done our due diligence on the partnership and although we appreciate that not everyone may be a fan of the duo, the reaction among both the public and our colleagues has been overwhelmingly positive.. Engine has priors leaning into celebrity TV spots for maximum effect, most recently it cast Robert De Niro as a bagel gangster in a spot for Bolton bakers Warburtons. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you. The campaign launches on Sunday 12th September 2021. Alphanet Website Design Agency. Returning in their fictional roles as the CEOs of the Bank of Antandec, the iconic TV personalities help the public to detect scams before falling victim to them through the use of Fraud Detecting Scammer Pants which inflate whenever the wearer receives a scam text. The duo, Ant and Dec, have recently been seen in a Santander advert, and with it, they have earned a large paycheck. #BankofAntandec https://t.co/eUq5iEoHBF pic.twitter.com/xdksw5cKjL, Santander UK (@santanderuk) June 3, 2019, Read more: Ant and Dec admit they nearly split last year, Taking to Twitter, one angry customer wrote: This morning I am seriously contemplating changing banks. The information contained in our press releases is intended solely for journalists and should not be used by consumers to make financial decisions. The campaign, which launched in June 2019, sees celebrities Ant McPartlin and Declan Donnelly launching a copycat bank. - YouTube A video of Ant and Dec from ITV on Santander advert. This made me laugh. British presenters Ant and Dec have made their comedic return in the latest installment of their Santander 'Bank of Antandec' campaign. If youd like to join in, please sign in or register. We are in the process of leaving the bank now due to this advert. 4 min. We really hope people love the campaign as much as we do, and along with enjoying the humour, can see how Santander can help people with whatever their banking needs may be.. Scammer Time' was published in United Kingdom in October, 2022. Sign up to our daily newsletter to get all the latest retail tech news and insights direct to your inbox. The duo also introduce their new high-tech mortgage robot, Stan the Smartbot, whose job it is to predict the future of mortgages. They claim their logo features a baguette, rather than a flame, saying that until recently they had never heard of the so-called bank in question. Santander slammed for Ant and Dec advert - Entertainment Daily Santander really must get rid of them for good. Santander TV Advert for Ant & Dec 2020. - YouTube However, YouGov BrandIndex shows that there is still some work to do on consumer perceptions. You can check this on the Financial Services Register by visiting the FCAs websitewww.fca.org.uk/register. Vote for the campaign below in The Drums Creative Works. Santander rebrands as Antandec marking the duos return to TV. It is the first ad campaign featuring the pair since Suzuki pulled creative featuring the pair after Ant McPartlin was fined for drink driving. He says: Its about keeping it interesting and we want people to enjoy these ads. This field is for validation purposes and should be left unchanged. High street bank Santander has been slammed for drafting in telly favourites Ant McPartlin and Dec Donnelly for its latest promotional campaign. Whats more, Santanders partnership with Twinkl is streets ahead, bringing financial education into classrooms and homes.. We have credit card, ISAs and current account with you. According to research, people start forming money habits between the ages of three and seven, and long-term financial outcomes can be predicted from behaviors in children as young as five. Sign up for our daily update to get all the latest marketing news, trends, analysis and opinion direct to your inbox. It has been used in many ads like Cheetos Super Bowl commercials. - to act as brand ambassadors for the bank, with the Geordie duo set to star in its forthcoming mortgage advertising campaign, launching on 3 June. Also Santander and Ant and Dec dont care what you think, said another. DIGITAL SPY, PART OF THE HEARST UK ENTERTAINMENT NETWORK. 'Back to School' is a collaborative effort between. Santander Advert Actor: Who is Origami Man? Ant and Decs adverts are absolute rubbish you cant take anything they do seriously I switch them off what a waste of Santanders money to pay for them please get rid of them permanently. Santander claims Ant and Dec campaign is boosting brand love Santander is moving away from talking about prosperity in its advertising to instead focus on whats possible as it looks to differentiate from competitors and make its purpose less nebulous. Why is he so unnecessarily loud in it? Copyright 2022 Centaur Media plc and / or its subsidiaries and licensors. It has a meaningful presence in 10 core markets in Europe and the Americas, and is the largest bank in the euro zone by market capitalization. Ant and Dec achieve 'life-long dream' of opening own bank in Santander In the advert, Ant and Dec explain that their TV careers were really just a gateway to their true passion banking. Ant and Dec's Santander Advert Paycheck . And his ingenious way to achieve this incredible feat is by introducing a personal origami master - ready for action when those bills arrive through the letter box. The man travels across the country looking for ways to save money, and he meets up with Ant and Dec along the way. Santander didnt stop, intervene or provide any help or reassurance towards my mother when she was scammed. The Antandec marketing campaign will focus on how Santander helps customers realise their aspirations, in a light-hearted and engaging way, the bank says. www.santander.co.uk. Love this, love the lads. They must really need the money to make such idiots of themselves. Mr drink drive himself. Shamima Begum? Santander's bank of antandec - More About Advertising extra campionario Ant & Dec's Pre-Dection | I'm A CelebrityExtra Santander: Stop! Scammer Time Ads of the World | Part of The Clio Banco Santander made attributable profit of EUR 7,810 million in 2018, an increase of 18% compared to the previous year. What A JOKE SANTANDER BANK IS, ADISGRACE TO AS A PENSIONER I NEED THIS MONEY.